Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of 10,000 Steps's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#0484FC bg
#2795FC
#5C5CFC accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
10,000 Steps is a physical activity program here to help you move more each day! Delivered by the Physical Activity Research Group at CQUniversity, the Program supports individuals, organisations and communities to incorporate more activity into daily living through evidence-based tools and resources also available at 10000steps.org.au. This mobile app does not count your steps. On this app, you can: · Add steps and minutes of activity · Sync steps from Apple Health · See progress towards your daily goal · View progress graphs and steps statistics · Access the annual Public Leaderboard · Create personalised reminders · Connect with friends and family · View Group progress and compare steps · View team Tournament progress · Join Monthly Challenges from around the world · Read evidence-based physical activity articles Additional tracker connections can be set up through Appl…
App details
What you can learn from 10,000 Steps
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 16 screenshots above are 10,000 Steps's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: 10,000 Steps runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #0484FC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #5C5CFC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.