Sampled from 6 of ePhoto France's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#2C4C9C accent
#111111 text
Réalisez votre photo d’identité avec code ePhoto directement depuis votre smartphone. Avec ePhoto France, prenez votre photo d’identité conforme aux normes administratives et obtenez votre code ePhoto officiel pour vos démarches en ligne : permis de conduire, titre de séjour, DCEM… Une ePhoto est une photo d’identité numérique accompagnée d’une signature électronique. Le code ePhoto est requis pour certaines démarches administratives en ligne, notamment sur le site de l’administration française. Application conforme aux exigences du Ministère de l’Intérieur. Grâce à notre technologie de vérification avancée associée à un contrôle humain, vos photos sont vérifiées pour garantir leur conformité aux normes officielles. Plus besoin de chercher une cabine photo ou un photographe. Réalisez vos photos d’identité directement chez vous, avec votre smartphone. Notre solution est particulièrem…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are ePhoto France's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: ePhoto France runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #2C4C9C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Photo & Video apps approach the same problem? Browse more Photo & Video apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.