Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of Auto & General's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#740404 bg
#872727
#E4140C accent
#FFFFFF text
Screenshots
Icon palette
About this app
Decades of our A&G Difference is now in the palm of your hand. From efficient emergency assistance to general policy management, our app is wherever you are, 24/7/365. Your info is safe with us Our security features are as unique as you are. That’s why we’ve enabled biometric technology that uses your face or fingerprint to open the app. Your in-app crash detector We can’t predict when you’ll have a vehicle accident, but we’ll be there to help you through it. Our intuitive in-app crash detector, AutoSOS, detects severe accidents and sends immediate emergency help to you wherever you are. Help is always a tap away We’re never not there whenever you need reliable emergency medical or roadside assistance. We’ll send help to your exact location when you need it most. Your policy documents and details We’ve made viewing your policy details and downloading important documents easy. All th…
App details
What you can learn from Auto & General
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are Auto & General's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Auto & General runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #740404) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #E4140C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Finance apps approach the same problem? Browse more Finance apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.