Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Pilepoils's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#7C544C accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
L’application de référence pour la santé de tes animaux de compagnie. Trouve un vétérinaire et prends rendez-vous en ligne 24h/24 ! Besoin de consulter un vétérinaire rapidement ou de planifier le suivi de santé de ton compagnon ? Pilepoils est l’application qui simplifie la prise de rendez-vous vétérinaire. Accède instantanément aux professionnels de la santé animale autour de chez toi et gère tous tes rendez-vous médicaux en quelques clics. Tes consultations et rendez-vous vétérinaires simplifiés - Recherche de vétérinaires : Trouve rapidement un cabinet, une clinique ou un centre de santé vétérinaire grâce à la géolocalisation. - Prise de rendez-vous en ligne 24/7 : Choisis le créneau de ton choix avec ton vétérinaire habituel ou un spécialiste de la santé animale, sans attendre l’ouverture du secrétariat. - Suivi de santé et rappels : Reçois des alertes automatiques pour tes rende…
App details
What you can learn from Pilepoils
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 13 screenshots above are Pilepoils's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Pilepoils runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #7C544C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.