Sampled from 6 of Burger King Brasil's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F4ECDC bg
#D6CFC1
#FC8434 accent
#111111 text
Já conhece o programa de recompensas do BK®? O Clube BK é um clube de recompensas gratuito, todinho seu! Você ganha pontos na compra de qualquer produto do BK nas lojas participantes, basta identificar o CPF cadastrado no programa no momento da compra. Moleza, né? Depois você pode trocar esses pontos por recompensas, é vantagem que não acaba mais! Para participar do Clube BK, basta se inscrever no programa na aba Clube BK! Principais recursos: Clube BK Pagamento via APP Faça seu pedido, pague pelo APP e retire na loja escolhida. É muito simples basta seguir os passos abaixo: 1.Faça seu cadastro. 2.Escolha a loja na qual você vai retirar o seu pedido. 3.Faça seu pedido e pague pelo APP. 4.Na loja escolhida, envie seu pedido para cozinha pelo próprio aplicativo 5.Agora é só esperar seu nome ser chamado para retirar o pedido. Cupons exclusivos Obtenha aceso a cupons exclusivos e…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 13 screenshots above are Burger King Brasil's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Burger King Brasil runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #F4ECDC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #FC8434, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.