Sampled from 3 of 中华医学期刊's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F4ECEC bg
#D6CFCF
#548464 accent
#111111 text
《中华医学期刊》APP是中华医学会杂志社面向医务工作者推出的一款学习类应用,将中华医学会最优质的学术资源囊括其中。 功能要点: 1.全系列期刊收录:收录超过180种优质医学期刊,全文量近百万! 2.极致文献阅读体验:流式排版文档让文献阅读酣畅淋漓! 3.获取继续教育学分:看杂志,成会员,国家级Ⅱ类继续教育学分拿到手。 4.电脑手机便捷切换:纸质期刊、PC版网页扫描二维码转APP阅读,APP端一键发送PDF到指定邮箱随需打印。 5.指南库:6000多部中华医学会权威指南,与纸刊同步上线,随时随地辅助诊疗。 6.病例库:经典病例、系列病例、疑难病例析评,周周更新。 7.高清视频:科研写作辅导、手术演示、指南解读,大咖讲座。 8.期刊商城:期刊征订,医学图书,优惠多多,惊喜多多。 9.学术会议:查会议、看直播、看录像。 10.投稿查询:实时查询稿件审理进程,实时获悉稿件录用动态。
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 3 screenshots above are 中华医学期刊's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: 中华医学期刊 runs a light set with one background colour (#F4ECEC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #548464, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.