Sampled from 4 of Da Fit's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F4FCFC bg
#D6DDDD
#14E4D4 accent
#111111 text
Da Fit helps you connect compatible smart wearables and view your daily activity, workouts, sleep summaries, and device settings in one place. Features: • Connect compatible smart wearables • Track daily activity and selected workouts • View sleep summaries and wellness trends • Set reminders, notifications, watch faces, and other device preferences • Optionally share supported wellness data with Apple Health Da Fit and compatible wearables are designed for general wellness, fitness, and lifestyle purposes only. They are not medical devices and are not intended to diagnose, treat, cure, prevent, or monitor any disease or medical condition. All measurements and trends are for reference only and must not be used for medical decisions. Please consult a qualified healthcare professional before making any medical decisions.
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are Da Fit's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Da Fit runs a light set with one background colour (#F4FCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #14E4D4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.