Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of myPhonak's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#CCCCC4 bg
#B3B3AC
#84C444 accent
#111111 text
Screenshots
Icon palette
About this app
The new myPhonak comes with improved functionality and a new design to make your hearing experience as seamless and as tailored to your needs as possible. myPhonak provides you access to enhanced hearing controls and personalization options for your Phonak hearing aid(s) in addition to tracking your health data.* The Remote Control enables you to easily make changes to your hearing aid(s) to suit your personal preferences for various listening situations. You can easily adjust the volume and various hearing aid features (e.g., noise reduction and microphone directionality) or select pre-defined programs according to the different listening situation you are in. Additionally, you can make quick adjustments to the pitch of the sound in the equalizer by using the presets (default, comfort, clarity, softer, etc.) or more personalized adjustments using the sliders (bass, middle, treble). …
App details
What you can learn from myPhonak
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are myPhonak's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: myPhonak runs a light set where the background shifts from screenshot to screenshot (first shot #CCCCC4) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #84C444, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.