Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of AFLW Official App's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#1C0414 bg
#3B2734
#FC3C1C accent
#FFFFFF text
Screenshots
iPad screenshots
Icon palette
About this app
AFLW is back! You can now discover AFLW, plan your game experience and follow every game of the AFLW Competition on the AFLW Official app. The app has undergone a major refresh this season, and AFLW fans can look forward to an optimised homepage featuring live match cards, vertical stories and video clips, stats leaders, and curated content based on their favourite team. The upgraded match centre brings improved navigation, team lists, and enhanced match coverage, including vertical match stories and support for live activities. The app also now supports multiple competitions such as the VFLW, along with refreshed video and news sections, expanded player and team stats, and a more intuitive ladder experience providing deeper access to the game. Logged-in users with an AFL iD account will also enjoy a more personalised experience, with saved preferences and tailored Favourite team con…
App details
What you can learn from AFLW Official App
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 12 screenshots above are AFLW Official App's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: AFLW Official App runs a dark set with one background colour (#1C0414) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #FC3C1C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Sports apps approach the same problem? Browse more Sports apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.