Screenshot style breakdown
Sampled from 4 of SWEET.TV: TV & Movie hits's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#34C4CC bg
#2DACB3
#143C4C accent
#111111 text
Screenshots
Icon palette
About this app
SWEET.TV - application with best TV-channels and premieres from Disney, Sony, Paramount, Universal! Subscribe and get first 7 days for free without credit card. Cancel anytime: no paper contracts and no commitments. 14-days money-back guarantee: you will like SWEET.TV or we return the money. Use 1 subscription on 3 addresses: share with your parents and friends. Watch on Smart TV: enjoy HD/4K experience on big screen. With SWEET.TV subscription you will get: • 150+ TV channels with catch-up and timeshift; • 1 000+ movies and animation in FullHD; • Disney, Paramount, Sony premieres right after cinema; • 4 devices in 1 subscription without extra fees. Try now and receive tailor-made content recommendations on what to watch each day from our experts." Link to terms of use https://sweet.tv/terms_of_use
App details
What you can learn from SWEET.TV: TV & Movie hits
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are SWEET.TV: TV & Movie hits's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: SWEET.TV: TV & Movie hits runs a light set where the background shifts from screenshot to screenshot (first shot #34C4CC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #143C4C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Entertainment apps approach the same problem? Browse more Entertainment apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.