Sampled from 5 of ho.'s App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#8C2CDC accent
#111111 text
Gestisci la tua offerta mobile e ricarica ho. Mobile in modo semplice, veloce e senza costi nascosti con l’app ufficiale di ho. Mobile. Con l’app puoi avere il pieno controllo della tua SIM direttamente dallo smartphone: controlli credito residuo, data di rinnovo, Giga, minuti e SMS disponibili, ricarichi in pochi tap e gestisci i principali servizi in autonomia. Cosa puoi fare con l’app ho. Mobile: o Ricaricare il tuo numero in modo semplice e sicuro con Carta di Credito, Apple Pay o PayPal. o Controllare i consumi e l’offerta, con credito residuo, data di rinnovo e contatori sempre aggiornati. o Attivare una nuova SIM in pochi minuti con video-selfie, ovunque ti trovi. o Attivare l’autoricarica. o Usare Riparti per anticipare il rinnovo della tua offerta e tornare subito a navigare al solito prezzo o Richiedere la portabilità del numero e passare a ho. Mobile mantenendo il tuo nume…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are ho.'s answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: ho. runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #8C2CDC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Utilities apps approach the same problem? Browse more Utilities apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.