Screenshot style breakdown
Sampled from 6 of ING Banking's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#E4E4EC bg
#C8C8CF
#FC6404 accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
Of je nu privé of professioneel bankiert, met de ING Banking-app heb je je bank op elk moment bij de hand. Beheer je geld vlot én veilig, waar je maar wil. - Betaal en ontvang geld in een paar tikken, via Apple Pay of QR-code. - Beheer al je rekeningen, kaarten, voorkeuren en meldingen op één plek. - Sparen, beleggen, lenen of verzekeren? Stel je bankdiensten in zoals jij het wil. - Krijg cashbacks bij grote merken. - Volg je uitgaven op en hou je budget onder controle via slimme tools. - Hulp nodig? Onze digitale assistent is er 24/7, en ING-adviseurs helpen je tijdens de kantooruren. - Neem deel aan exclusieve wedstrijden: win leuke prijzen! Nog geen klant? Open een zichtrekening in minder dan 5 minuten met itsme® - simpel, snel én 100% veilig! Ben je al klant? Activeer de ING Banking-app in minder dan 2 minuten via itsme®, je eID of ING-debetkaart en kaartlezer. Daarna …
App details
What you can learn from ING Banking
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 17 screenshots above are ING Banking's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: ING Banking runs a light set with one background colour (#E4E4EC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #FC6404, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Finance apps approach the same problem? Browse more Finance apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.