Sampled from 4 of VOA Burmese's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#0C0C14 bg
#2E2E34
#3C74B4 accent
#FFFFFF text
The free, *official* Voice of America (VOA) mobile / tablet application serves news to your mobile device or tablet. VOA operates one of the world's largest international news media networks on TV, radio and digital properties with a total weekly audience of more than 200 million people around the world, including Africa, The Middle East, Asia and beyond. To do this, VOA employs more than 3,500 journalists, focused on countries without a free or established press or free and open internet access. The news application features: * Enjoy photos, video, audio and text content * Breaking news notifications * Hear podcasts on demand * Download stories, videos, and photos for offline reading, watching, and listening * Customizable navigation items and order * Stream multimedia * Offline-downloading and saving of news content for later enjoyment * Social media sharing on Facebook, Twitter, …
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are VOA Burmese's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: VOA Burmese runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #0C0C14) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #3C74B4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other News apps approach the same problem? Browse more News apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.