Screenshot style breakdown
Sampled from 6 of Starbucks Vietnam's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#E4ECE4 bg
#C8CFC8
#4CA46C accent
#111111 text
Screenshots
Icon palette
About this app
The Starbucks® app is a convenient way to pay in store or order your favorite treats ahead. Rewards are built right in, so you’ll collect Stars and start earning free drinks and food with every purchase. Pay in store Leave your wallet where it is. Pay and earn Rewards throughout our App. Rewards Track your Stars and redeem Rewards for a free food or drink of your choosing. Inbox messages Discover what’s new at Starbucks. Manage cards Check your Starbucks Card balance, view past purchases and transfer balances between cards. Find a store See stores near you, get directions, hours and view store details before you make the trip. Sending eGift Easy to send your gift to friends or your love Mobile Order Order ahead and pay via the app, then pick up at your selected store or get it delivered to your address. Online Reload Add funds to your Starbucks Card right from yo…
App details
What you can learn from Starbucks Vietnam
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are Starbucks Vietnam's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Starbucks Vietnam runs a light set with one background colour (#E4ECE4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #4CA46C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.