Sampled from 6 of El Heraldo de México's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#041C34 bg
#273B50
#04B4EC accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
El periódico que piensa joven, noticias de México y el mundo. Toda la información al instante y de forma fácil y rápida. Personaliza tu contenido. Elige a tus columnistas favoritos, tus secciones preferidas. Encontrarás el mejor contenido de política, mercados, negocios, gastronomía, social, deportes, espectáculos, estados, autos y mucho más. El Heraldo de México el diario que piensa joven. Todos los materiales contenidos en esta aplicación móvil (incluyendo pero no limitado a, texto, logotipos, contenido, imágenes, iconos y fotografías, entre otros) están protegidos por las leyes de Derechos de Autor y Propiedad Industrial vigentes en la Republica Mexicana. Se prohíbe la reproducción, uso, copia, impresión, distribución, publicación, traducción, adaptación y cualquier otro uso o modificación total o parcial de los datos y obras contenidos en esta aplicación, por cualquier medio y…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are El Heraldo de México's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: El Heraldo de México runs a dark set with one background colour (#041C34) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #04B4EC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other News apps approach the same problem? Browse more News apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.