Sampled from 4 of myWisely: Mobile Banking's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#6424EC bg
#7942EE
#4C2C84 accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Download the myWisely app(8) now to start making the most of your money, like getting paid up to 2 days early(1), saving(10) for what you love, and dropping the hidden fees(12). Wisely also moves with you even when you switch jobs(4). LEAVE HIDDEN FEES BEHIND(12) No hidden fees(12). No overdraft fees(9) No minimum balance requirements sneaking up on you. GET PAID UP TO 2 DAYS EARLY(1) Life doesn’t always wait until payday. With Wisely, you could get access to your pay up to 2 days early(1) at no cost(2) to you. SHOP AND PAY BILLS(6) In store, online, in-app(8) or by phone everywhere Visa® Debit cards are accepted or where Debit Mastercard® is accepted. GROW YOUR SAVINGS(10) Save at your own pace and make savings automatic(10) so you do not have to think about it. (1) You must log in to the myWisely app or mywisely.com to opt-in to early direct deposit. Early direct deposit of…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are myWisely: Mobile Banking's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: myWisely: Mobile Banking runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #6424EC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #4C2C84, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Finance apps approach the same problem? Browse more Finance apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.