Sampled from 6 of SMOU - Mobility Services's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FC6C34 bg
#FC8050
#444C14 accent
#FFFFFF text
SMOU is the mobility services app in Barcelona and the metropolitan area to book a taxi, pay for parking, pay at blue zone parking meters, check timetables and public transport combinations – train, metro or bus – and much more! SMOU: Move easily, move better. All mobility services in Barcelona and the metropolitan area in one single app. Mobility services you can use with SMOU: PARKING METERS: Pay for blue zone parking: ▸ With SMOU you can pay for blue zone parking meters. ▸ Pay quickly, conveniently and directly from your mobile, without having to walk to the physical parking meter. ▸ Only pay for your actual parking time, with no extra fees. ▸ Use it to park in Barcelona, Badalona, Castelldefels, Cornellà de Llobregat, Esplugues de Llobregat, El Prat de Llobregat, Gavà, l’Hospitalet de Llobregat, Montgat, Sant Adrià de Besòs, Sant Boi de Llobregat, Sant Feliu de Llobregat, Sant J…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 12 screenshots above are SMOU - Mobility Services's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: SMOU - Mobility Services runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FC6C34) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #444C14, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Navigation apps approach the same problem? Browse more Navigation apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.