Sampled from 4 of BA Ecobici por Tembici's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#04C4EC accent
#111111 text
Sistema de Transporte Público de Bicicletas de la Ciudad de Buenos Aires. La Ciudad cuenta con su Sistema de Transporte Público de Bicicletas, gratis, las 24 horas, todos los días el año. BA Ecobici por Tembici cuenta con 4000 bicicletas y 400 estaciones distribuidas por toda la Ciudad, alcanzando al 80% de los vecinos. Andar en bicicleta mejora tu salud y ayuda al medio ambiente. Ahorrás tiempo y te permite conectar más y mejor con el entorno que te rodea. Descargate la app de BA Ecobici por Tembici para disfrutar de Buenos Aires en dos ruedas. Es simple: - Iniciá sesión ingresando tu nombre de usuario y contraseña; - localizá la estación más cercana; - Ingresá el número de estación en la que te encontrás - seleccioná “desbloqueá la bicicleta” ingresando el código en el teclado que se encuentra al lado de la bici - esperá la luz verde con señal sonora - ¡Listo, a peda…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are BA Ecobici por Tembici's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: BA Ecobici por Tembici runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #04C4EC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Navigation apps approach the same problem? Browse more Navigation apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.