Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Argo Navigation: Boat GPS, Map's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#14A4FC accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
Get Out on the Water with Argo – Your Ultimate Boat Navigation Sidekick Whether you’re exploring new waters, cruising with friends, or chasing sunsets, you deserve a smarter, simpler way to navigate. That’s where Argo Navigation’s charts, GPS and trip planning tools come in. Argo Navigation is an all-in-one boating app that helps you plan trips, navigate confidently, discover new places, and connect with fellow boaters. Think of Argo Navigation like your best boating buddy who always knows the best dock bars, keeps you out of nautical mishaps, and never asks for gas money. And never forgets his chart either. - Why Argo Navigation? - Let’s be honest: most marine chartplotters and other GPS software are either clunky, confusing, or so expensive you feel like you’re buying the boat all over again. And marine charts are slow to update. Not Argo Navigation. - Effortless Marine Navigati…
App details
What you can learn from Argo Navigation: Boat GPS, Map
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 16 screenshots above are Argo Navigation: Boat GPS, Map's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Argo Navigation: Boat GPS, Map runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #14A4FC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Navigation apps approach the same problem? Browse more Navigation apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.