Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of Shell's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCC404 bg
#DDAC03
#0494AC accent
#111111 text
Screenshots
Icon palette
About this app
Shell App – Tanken, Laden, Punkten & Sparen…: Alles in einer App! JETZT NEU: Die Shell Recharge App wurde in die Shell App integriert! Erleben Sie volle Mobilität – mit einer App für alles. LADEN LEICHT GEMACHT • Greifen Sie direkt auf unser riesiges Netzwerk von Ladepunkten überall in Europa zu. • Finden Sie schnell Ladestationen und profitieren Sie von der Navigationsfunktion. • Bezahlen per App oder Shell Recharge Ladekarte – Einfach und schnell! • Sammeln Sie 1 Shell ClubSmart Punkt pro geladener kWh an Shell Recharge Ladesäulen in Deutschland. TANKEN UND SPAREN • Sparen Sie 2 Cent pro Liter auf unsere Shell FuelSave Kraftstoffe in Deutschland oder sammeln sie wertvolle Shell ClubSmart Punkte auf Shell FuelSave und Shell V-Power. Tipp: Mit dem kostenpflichtigen Shell V-Power SmartDeal Shell V-Power zum Preis von FuelSave tanken. • Auch in Österreich sammeln Sie Punkte beim Tanke…
App details
What you can learn from Shell
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 7 screenshots above are Shell's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Shell runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FCC404) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #0494AC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Navigation apps approach the same problem? Browse more Navigation apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.