Sampled from 6 of Red Movilidad's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#D4243C accent
#111111 text
Red Movilidad, aplicación oficial del Ministerio de Transportes y Telecomunicaciones, pensada para mejorar la experiencia de viaje de los usuarios del Transporte Público de Santiago de Chile. El tráfico de esta aplicación es gratuita para los usuarios de las compañías de Claro, Entel, Movistar y WOM. Red es una App que proporciona información a los usuarios y permite que ellos la compartan. Esta permite: - Planificar un viaje en Bus, Metro y MetrotrenNos. - Conocer el Tiempo de llegada de un Bus/TrenNos a un Paradero/Estación - Alertas a los Usuarios en los Paraderos (desvíos) - Reporte entre Usuarios (evaluar el estado de un bus o de un Paradero) - Mapa de zonas cercanas a tu localización, muestra los buses que se acercan al paradero - Cargar una tarjeta bip! o bip!QR y viajar usando un código QR
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are Red Movilidad's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Red Movilidad runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #D4243C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Navigation apps approach the same problem? Browse more Navigation apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.