Sampled from 6 of Daily Wire's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#5474AC accent
#111111 text
Reading the caption text from the screenshots in your browser…
What began as a news and conservative podcast company in 2015 has rapidly become the number one voice of counter-culture in America. The Daily Wire app is the streaming home of The Daily Wire, Ben Shapiro, Jordan Peterson, Movies, and PragerU. We fight for what we believe in. We have fun doing it, and we make it entertaining. Download Daily Wire to access top news & commentary, podcasts, movies, documentaries, original series, and more across these streaming channels: Daily Wire contributors — Ben Shapiro, Dr. Jordan B. Peterson, Matt Walsh, Michael Knowles, Isabel Brown, Andrew Klavan, Matt Fradd, Morning Wire, Cabot Phillips, and Reagan Conrad. Dropping Truth Bombs daily. Featuring The Ben Shapiro Show; The Andrew Klavan Show; The Michael Knowles Show; The Matt Walsh Show; The Isabel Brown Show; Morning Wire; The Comment Section with Reagan Conrad, Wired In Live, Pints With Aquinas,…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 14 screenshots above are Daily Wire's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Daily Wire runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #5474AC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other News apps approach the same problem? Browse more News apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.