Sampled from 4 of Mercedes-Benz's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#0464BC bg
#2779C5
#142C74 accent
#FFFFFF text
Your smartphone becomes the digital link to your Mercedes. You have an overview of all information and control your vehicle via the app. MERCEDES-BENZ: ALL FUNCTIONS AT A GLANCE ALWAYS INFORMED: The Vehicle Status informs you about the mileage, range, current fuel level or data from your last journey. Use the app to conveniently check your tyre pressure, the status of the doors, windows, sliding sunroof/soft-top and boot, or the current locking status. You can also pinpoint the location of your vehicle and receive warning messages regarding, for example, unlocked doors. CONVENIENT VEHICLE CONTROL: With the Mercedes-Benz App, you can remotely lock and unlock or open and close the doors, windows, and sliding sunroof. Start the auxiliary heating/ventilation or program it based on your departure time. In electric vehicles, you can also activate pre-entry climate control and set the desir…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are Mercedes-Benz's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Mercedes-Benz runs a dark set with one background colour (#0464BC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #142C74, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Lifestyle apps approach the same problem? Browse more Lifestyle apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.