Sampled from 4 of ステーキのあさくま's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F4ECE4 bg
#D6CFC8
#CC0404 accent
#111111 text
あさくま各店で使える公式クーポンアプリです。 2020年3月中旬より対象店舗が増えました!! ■対象店舗 ・ステーキのあさくま(一部店舗を除く) ・やっぱりあさくま ※今後ご利用可能店舗をさらに拡大予定です。 どうぞお楽しみに! ■主なサービス □クーポン お得なクーポンがいつでもご利用いただけます。 会員登録は簡単! お近くのお店やよく行くお店のクーポンを、登録したその日からご利用いただけます。 ※新しいクーポン情報はプッシュ通知にてお知らせいたします。 是非、プッシュ通知の設定を「ON」にしてご利用ください。 □お誕生日、記念日には特別なクーポンをお届け! ご登録いただいた「お誕生日」「ご家族のお誕生日」「記念日」には、 特別なクーポンをお届けします。 是非、大切な日のお食事にご利用ください。 □店舗検索 GPS機能を利用して現在地から近くの店舗を探したり、地図から行きたい店舗を探すことができます。
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are ステーキのあさくま's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: ステーキのあさくま runs a light set with one background colour (#F4ECE4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #CC0404, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.