Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Calo - كالو's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#ECECEC bg
#CFCFCF
#5C2C14 accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
Calo analyzes your nutritional needs through our nutritionist-approved algorithm, then matches you with chef-cooked meals portioned to suit your body, fitness goals and taste buds! Each meal is ready in 2 minutes and delivered to you everyday. Achieve your fitness goals whether you'd like to lose weight, maintain weight or gain muscle. Full ease and flexibility, pause, swap meals or change your daily caloric intake anytime. Easily link calo with health app and track your progress. Calo is integrated with HealthKit, to collect your fitness activity and uses it for meal predictions to give you the most suitable meal every time according to your fitness goals.
App details
What you can learn from Calo - كالو
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 16 screenshots above are Calo - كالو's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Calo - كالو runs a light set with one background colour (#ECECEC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #5C2C14, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.