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About this app
The Scottish Widows app brings your long-term finances to life, helping you own your tomorrow. Keep on top of what you have with us and connect the pensions, investments and insurance you have with other providers. We help you save, plan and protect, all in one app: - Build a holistic view of what you have with us and other providers. - Explore the future income you might get from all your pensions when the time comes, so you can decide if it’s enough. - Review your insurance cover and fill any gaps, so you know you’re protecting yourself and the things you love. All you need to get started is your National Insurance number.
App details
What you can learn from Scottish Widows
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are Scottish Widows's answers to those questions — they're public, they're real, and they made it through Apple's review.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Finance apps approach the same problem? Browse more Finance apps in the showcase.
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