Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of Aposto's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#6C8CD4 accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
Cut through the noise. Aposto is a digital media service that allows readers to get information on the internet in the most convenient, satisfying, and reliable way possible. We designed our updated app to be the most reader-friendly medium for following a new generation of online magazines and newspapers. Highlights: Inbox: We built a special Inbox for you to follow new issues of your favorite magazines and newspapers in a well-organized way. Discover: Read in-depth content in your interest areas or discover new content and get inspiration from more than 100 original publications. Library: Create your own reading lists in the Library to revisit your favorite issues or read them later. Collections: Discover reading recommendations in tens of different categories, hand-picked by Aposto editors. Aposto Radio: With an ever-expanding content catalogue, Aposto Radio brings together th…
App details
What you can learn from Aposto
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 14 screenshots above are Aposto's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Aposto runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #6C8CD4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other News apps approach the same problem? Browse more News apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.