Screenshot style breakdown
Sampled from 4 of SkyBlueScan: QR Code Scanner's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#1C84EC accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
The best app to scan QR Code and Barcode! More than 15 types supported : QR Code, Barcode, Datamatrix, Code128, Code39, EAN-8, EAN-13, Google Auth With powerful features : - Products & food detailed informations - QR Code detailed data cards - Scan history SUBSCRIPTIONS - You can subscribe for PRO account with unlimited scans, products infos and no ads - Subscription options are: 1-month, 1-year - Subscription automatically renews for the same price and duration period as the original "one month", "one quarter", "one year" package unless auto-renew is turned off at least 24-hours before the end of the current period - Payment will be charged to iTunes Account at confirmation of purchase - Subscriptions may be managed by the user and auto-renewal may be turned off by going to the user's Account Settings after purchase - Any unused portion of a free trial period, if offere…
App details
What you can learn from SkyBlueScan: QR Code Scanner
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 7 screenshots above are SkyBlueScan: QR Code Scanner's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: SkyBlueScan: QR Code Scanner runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #1C84EC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Productivity apps approach the same problem? Browse more Productivity apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.