Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 5 of Teladoc's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#5C4CA4 accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
Serviços de saúde e consultas por vídeo com atendimento humanizado, mais autonomia e facilidade através de uma plataforma de saúde digital completa e segura para os colaboradores de sua empresa ou do seu plano de saúde. O Teladoc App vai ampliar seu acesso à saúde e contribuir para melhoria do seu bem-estar e qualidade de vida. Moderno, simples e 100% digital, tudo para deixar o controle da sua saúde com você, em qualquer lugar e a qualquer hora do dia ou da noite. Como o Teladoc App pode ajudar você? * AGENDAMENTO DE CONSULTAS: consultas com médicos especializados e profissionais da saúde certificados, por vídeo ou por áudio. Orientações específicas para o seu quadro de saúde, com sigilo, segurança e praticidade. * CHAT ONLINE: atendimento moderno e inteligente, diminuindo seu tempo de espera através de uma plataforma de chat online. * ARQUIVOS E IMAGENS: permite o compart…
App details
What you can learn from Teladoc
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are Teladoc's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Teladoc runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #5C4CA4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.