Sampled from 4 of AppMinhaSaúde's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#04CCC4 bg
#03B3AC
#EC942C accent
#111111 text
O App Minha Saúde integra dados de saúde do cidadão e permite: - Login integrado para empregados (ex: Petrobras) com acesso a conteúdo disponibilizado pela empresa - Autoavaliação e informações sobre novo Coronavírus - Avaliação de Sintomas, Condições de Saúde e Sinais de Alarme - Sinalizar Alergias a Medicamentos - Monitoramento de medidas como Temperatura e Pressão Arterial - Orientações com colaboradores de plantão - Atualizar dados cadastrais, possibilitando ainda a inclusão de Foto e Tipo Sanguíneo - Mapa dinâmico, incluindo contato e endereço das Unidades de Saúde do Município - Canal direto com Profissionais de Saúde através de telefone e WhatsApp
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are AppMinhaSaúde's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: AppMinhaSaúde runs a light set where the background shifts from screenshot to screenshot (first shot #04CCC4) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #EC942C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.