Screenshot style breakdown
Sampled from 6 of CookieRun: Kingdom's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#040404 bg
#272727
#6C0404 accent
#FFFFFF text
Screenshots
iPad screenshots
Icon palette
About this app
■ EVERYONE'S FAVORITE TINY HEROES: THE COOKIES Meet our Cookies, all voiced by an amazing cast of voice actors Witness their epic skills, fall in love with their voices, and dress them into new chic costumes. Join the Cookies in CookieRun: Kingdom! ■ EMBARK ON AN EPIC JOURNEY AROUND EARTHBREAD The secrets of the ancient Cookies and their kingdoms are waiting to be unraveled. Join GingerBrave and his friends against Dark Enchantress Cookie and her dark legion. The chronicles of CookieRun: Kingdom have just begun! ■ BUILD A DELICIOUSLY SWEET KINGDOM Choose from a great variety of unique decors to design the Kingdom of your dreams. Produce materials, craft items, arrange all sorts of activities—the vibrant kingdom life awaits! ■ BATTLE YOUR WAY TO VICTORY Create the ultimate Cookie team with endless combinations of Treasures and Toppings Prove your battle skill in the Kingdom Arena, Co…
App details
What you can learn from CookieRun: Kingdom
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 18 screenshots above are CookieRun: Kingdom's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: CookieRun: Kingdom runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #040404) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #6C0404, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Games apps approach the same problem? Browse more Games apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.