Sampled from 4 of IQ VUE's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#349CDC bg
#50A9E0
#94CCEC accent
#FFFFFF text
The IQ VUE Patient App is used by patients to securely access images and reports of scans performed at a practice in the Imaging Queensland network and to also request appointments. When your results are ready to view, you will receive an SMS message containing a link to a registration instructions page with an activation code. You will need to use this code to activate your account and set a password. You will be able to use your account to access to all future studies performed at practices in the Imaging Queensland network. The 'Request an Appointment' feature allows you to organise a visit to one of our practices. Please enter details of the imaging required and take a photo of the referral form filled out by your doctor to submit. Our friendly staff will contact you to organise and confirm the appointment. If you need assistance with the IQ VUE Patient App, please email suppor…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are IQ VUE's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: IQ VUE runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #349CDC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #94CCEC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.