Sampled from 5 of VideoElephant TV's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#549CD4 bg
#4989BA
#1C6494 accent
#111111 text
Stream global news & entertainment from 200+ leading brands, all for FREE Watch 100+ premium and exclusive digital channels and on demand news, entertainment, lifestyle, and sports videos from around the world with VideoElephant TV. Get it all from your favorite global news and entertainment brands. With VideoElephant TV, watch short videos from 200+ award-winning networks and web publishers including: Euronews, PA Media, Tribune Publishing, Al Jazeera, Bonnier Corp., AccuWeather, WatchMojo, Video Detective, Zoomin, and more. And with programming in multiple languages and topics that you love, VideoElephant TV has it all to keep you up-to-date on what’s happening around the world. Watch it all for FREE anytime and anywhere with VideoElephant TV: • World news, business, weather, entertainment, lifestyle, sports, food, beauty, tech, fitness, science, automotive, and more. • Watch wher…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are VideoElephant TV's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: VideoElephant TV runs a light set with one background colour (#549CD4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #1C6494, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other News apps approach the same problem? Browse more News apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.