Sampled from 6 of Buddies: Every day together's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#140C14 bg
#342E34
#8C4CD4 accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Buddies is a new way to stay close to your friends — more private, more meaningful, more lasting. Throughout the day, capture photos and videos with your friends without being able to see the result after taking them. No preview, no editing — like a disposable camera, you discover the result later. REVEAL During the day, you and your friends add your photos and videos to the Reveal without being able to see them. You can see how many pieces of content were taken, but you have to wait until the evening. Every day at 6:00 PM, everything is revealed at once: you discover their day, and they discover yours. RUSH Send instant photos and videos to your friends. Choose an opening time — 5 minutes, 10 minutes, or 1 hour — and they’ll have to open them before time runs out. Otherwise, it disappears. CHAT Chat with your friends in private or group messages. Send messages, voice notes, and sta…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 9 screenshots above are Buddies: Every day together's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Buddies: Every day together runs a dark set with one background colour (#140C14) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #8C4CD4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Social Networking apps approach the same problem? Browse more Social Networking apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.