Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Mamamia's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FC7C04 bg
#DD6D03
#A494FC accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
Be the first to know what women are talking about: enjoy news and entertainment updates, opinion pieces, lifestyle trends explained, award-winning podcasts and more with the Mamamia app. Cut through the noise of the news cycle with recaps, explainers and deep dives: we bring you the full story and what you need to know. Listen, subscribe to and download episodes from over 25 podcasts, including Mamamia Out Loud, No Filter with Kate Langbroek, daily news update The Quicky, True Crime Conversations and You Beauty. Be the first to know about new stories and podcasts relevant to your interests thanks to timely updates. Enjoy a personalised app, tailored to your preferences, select the topics you care about, follow the writers you love, create your podcast playlist. Comment on articles, contribute your content, join the community around candid conversations. Download podcasts for…
App details
What you can learn from Mamamia
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 12 screenshots above are Mamamia's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Mamamia runs a light set where the background shifts from screenshot to screenshot (first shot #FC7C04) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #A494FC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other News apps approach the same problem? Browse more News apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.