Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of The Press and Journal Scotland's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#044C6C bg
#276580
#4C849C accent
#FFFFFF text
Screenshots
iPad screenshots
Icon palette
About this app
The Press and Journal app makes accessing local news easy. Stay connected and get local headlines from Aberdeen and Aberdeenshire, Moray, Inverness and the Highlands and Islands, with real-time breaking news, delivered by our local journalists. News alerts mean you will never miss any important stories affecting our community. Catch up on the latest local news, crime, sport, football, business, property, food and drink content and more! Save and share articles for later and enjoy the convenience of the P&J digital ePaper in the palm of your hand. Get access to our award-winning podcasts and puzzles updated daily, including crosswords and sudoku. Terms & Conditions: https://www.pressandjournal.co.uk/appterms
App details
What you can learn from The Press and Journal Scotland
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 12 screenshots above are The Press and Journal Scotland's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: The Press and Journal Scotland runs a dark set with one background colour (#044C6C) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #4C849C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other News apps approach the same problem? Browse more News apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.