Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of Simplimmat's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#E4040C accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
Simplimmat est l’application officielle de l’Etat pour simplifier les démarches administratives des particuliers qui revendent ou rachètent un véhicule d’occasion. Le vendeur et l’acheteur réalisent ensemble la déclaration de cession, la procédure est totalement sécurisée et dématérialisée (il n’est pas nécessaire de remplir un CERFA papier). L’acheteur peut commander sa nouvelle carte grise dans la foulée et obtenir immédiatement son certificat provisoire d’immatriculation. L'application prend en charge uniquement les véhicules immatriculés au nouveau format (AA-123-AA) et les véhicules de type VP, TM, QM, CL, CYCL, CTTE, MTL, MTT1 ou MTT2. Il s’agit des Voitures particulières, Tricycles et Quadricycles, Cyclomoteurs à deux ou trois roues ainsi que des Motocyclettes. Le type de véhicule figure au champ J.1 visible au verso de votre carte grise (ex : J.1 VP pour véhicule particulier)…
App details
What you can learn from Simplimmat
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 12 screenshots above are Simplimmat's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Simplimmat runs a light set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #E4040C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Utilities apps approach the same problem? Browse more Utilities apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.