Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Column's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#A49CF4 bg
#9089D6
#AC7C64 accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
Scopri l’app progettata per l’informazione di oggi. Su Column trovi articoli e podcast delle principali piattaforme editoriali italiane e internazionali, organizzati per te in un’esperienza senza precedenti. Scegli come informarti: leggi o ascolta i riassunti per farti un’idea sui fatti del giorno o scendi in profondità consultando gli articoli integrali direttamente in app. Personalizza il tuo feed di notizie selezionando le testate, le raccolte, i temi e le firme che preferisci. Con Column puoi fare domande dirette agli articoli direttamente in App per ottenere chiarimenti o informazioni aggiuntive. Con la funzione cronologia ritrovi sempre gli articoli o i gli episodi dei podcast che hai aperto. Incluso nella versione free: · Top News selezionate · Sezione “Per Te” con contenuti personalizzati sui tuoi interessi · Approfondimenti su temi rilevanti, luoghi e autori preferiti S…
App details
What you can learn from Column
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 14 screenshots above are Column's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Column runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #A49CF4) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #AC7C64, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other News apps approach the same problem? Browse more News apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.