Sampled from 6 of Treekly's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#1C847C accent
#111111 text
Reading the caption text from the screenshots in your browser…
Turn footsteps into forests. With Treekly, you earn trees by maintaining a daily walking habit of over 5000 steps. Take a positive step today for a healthier future on a happier planet. Complete 5,000 steps over 20 days and you will receive a tree for FREE. The app uses your phone's built-in pedometer to automatically register your daily step count. You can also connect to a fitness tracker or a compatible smartwatch to improve tracking accuracy. FEATURES: Walk to earn trees in your own virtual forest See your Climate Impact Score grow Create and join groups for some healthy competition Compete with co-workers with Treekly Business Sync your steps with apps like Apple Health, Fitbit and Google Fit. We are planting mangrove trees in 6 global planting sites: Madagascar, Brazil, Kenya, Mozambique, Indonesia and Haiti. Mangrove trees are known to be incredibly effective against cli…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are Treekly's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Treekly runs a light set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #1C847C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.