Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of PocDoc's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#148474 accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
The PocDoc app is compatible with 200+ mobile and tablet devices. You can check for compatibility on our website: https://pocdoc.co/compatibility/ . Your results may not be accurate if you use a device that is not listed. PocDoc is part of a UK CA marked lateral flow device that enables trained users to provide their patients with a point-of-care five-marker cholesterol test in under 10 minutes. The PocDoc app works in conjunction with the PocDoc Lipid Test and can provide results in minutes, whereas the same test may take many days through a laboratory. Tests are provided directly from PocDoc and are not available for individuals to purchase directly. Whether you are providing preventative healthcare checks, wellness checks, or cardiovascular health screens, the simple PocDoc test can determine the concentration of all the three cholesterol types from a single finger prick (20μL).…
App details
What you can learn from PocDoc
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 12 screenshots above are PocDoc's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: PocDoc runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #148474, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.