Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of CMC Invest's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#3C64FC bg
#5779FC
#04B4F4 accent
#FFFFFF text
Screenshots
iPad screenshots
Icon palette
About this app
Trade with CMC Invest, Australia’s favourite non-bank stockbroker. Access 15 international markets, ASX shares, ETFs, options and more. INVESTING INTERNATIONALLY IS EASIER THAN YOU THINK + Trade on 15 international markets + $0 brokerage on US, UK, Japanese and Canadian stocks and ETFs* + Access over 40,000 international stocks and ETFs, all from one app + Trade US stocks 4 hours before open and after close^ ACE THE ASX + Get $0 brokerage on your first buy of each Aussie stock or ETF under $1,000, each day~ + Live ASX data + Live ASX announcements plus Dow Jones company and market news + Use market, limit and conditional stop loss orders ~Excludes margin loan settled trades OUR ALL-IN-ONE APP +Create your own watchlists + Integrated Morningstar recommendations and reports + A single wallet for all international and domestic markets + Order tickets…
App details
What you can learn from CMC Invest
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 11 screenshots above are CMC Invest's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: CMC Invest runs a dark set where the background shifts from screenshot to screenshot (first shot #3C64FC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #04B4F4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Finance apps approach the same problem? Browse more Finance apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.