Sampled from 5 of HoYoLAB's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F4F4F4 bg
#D6D6D6
#64FC94 accent
#111111 text
ここで、プレイヤーたちは: ゲームのことを語り合い友達を作ったり、 コンテンツを制作したり、 それを閲覧したり、ファン作品を公開して誰かにシェアしたり、 最新の公式情報をいち早く入手したり、 ゲームに役立つ攻略ツールで、プレイ体験を高めることができる。 HoYoLABで、さらなるゲームライフを楽しもう! 私たちはプロダクトを革新させること、そしてユーザーの体験を重要視しています。ユーザーのニーズに基づいて、安全かつ信頼性の高いソフトウェア製品のデザイン・開発、および質の高いサービスの提供に専念する優れた技術チームを擁しています。ソフトウェアは、主流のスマートフォンに対応しています。
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are HoYoLAB's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: HoYoLAB runs a light set with one background colour (#F4F4F4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #64FC94, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Social Networking apps approach the same problem? Browse more Social Networking apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.