Sampled from 5 of ParkUp App's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#7CB4BC bg
#6D9EA5
#DCAC8C accent
#111111 text
Reading the caption text from the screenshots in your browser…
Download ParkUp today for a faster and easier way to find and pay for parking. Are you tired of the hassle of driving around searching for parking? ParkUp allows you to access nearby parking lots and garages to find you the best deal and save you money! How does ParkUp save you money? ParkUp allows parking lot operators to onboard they’re location onto our platform to compete for your business. This allows our users to find the best and most competitive rates in town. Download and register in minutes and save time and money forever. No headaches of dealing with cash and parking machines again. Simply pay by app. ParkUp streamlines and simplifies your parking experience by bringing it to the palm of your hand.
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are ParkUp App's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: ParkUp App runs a light set with one background colour (#7CB4BC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #DCAC8C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Navigation apps approach the same problem? Browse more Navigation apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.