Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 5 of Pizzas Plaza's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCC404 bg
#DDAC03
#8C3C04 accent
#111111 text
Screenshots
Icon palette
About this app
En Pizzas Plaza nos preocupamos por servir las pizzas más deliciosas y dar el mejor servicio. Nuestro deseo es que todos los clientes tengan una excelente experiencia cada vez que nos visitan; esto lo logramos cuidando cada detalle, desde la calidad de la materia prima que utilizamos hasta el servicio al cliente. Queremos ser reconocidos de forma nacional como uno de los mejores restaurantes de pizza, un gran lugar para trabajar y pasar un muy buen rato con familia y amigos. Nuestra misión es servir pizzas “hechas en serio, no en serie”. Cuidar nuestra esencia de mas de 40 años, recetas hechas de forma artesanal con ingredientes de la más alta calidad de porciones abundantes y sabores especiales que nos caracterizan.
App details
What you can learn from Pizzas Plaza
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are Pizzas Plaza's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Pizzas Plaza runs a light set where the background shifts from screenshot to screenshot (first shot #FCC404) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #8C3C04, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.