Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Betfair Sports Betting's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCBC0C bg
#DDA50A
#AC7C04 accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
On the Betfair Sportsbook app, you’ll enjoy an even slicker experience betting on all your favourite sports. Bet on football, horse racing, tennis, greyhound racing, politics, cricket, golf, boxing, rugby, and lots more. Bet on all the games with Betfair! There’s in-play betting for those who like to bet on live football, racing, and more. There’s Bet Builders and Multiples for those who like to build a bigger bet, with more legs for better odds. And there’s a new smooth interface to make it easier for you to make bets and find the events you’re looking for. Get more from every major sporting event, from the Grand National to Cheltenham in horse racing, and the Champions League, Premier League to big international tournaments including the Euros and World Cup in football. Try the Betfair Sportsbook app now and make the most of your sports betting. And if you love it, share it and lea…
App details
What you can learn from Betfair Sports Betting
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 16 screenshots above are Betfair Sports Betting's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Betfair Sports Betting runs a light set with one background colour (#FCBC0C) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #AC7C04, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Sports apps approach the same problem? Browse more Sports apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.