Sampled from 6 of Motorway: Sell Your Car's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCE4 bg
#DDDDC8
#FCEC74 accent
#111111 text
Getting more money for your car has never been easier. With Motorway, you get a free, instant valuation and thousands of verified dealers competing to give you their best offer. This competition means that, on average, sellers walk away with £1,600 more than part exchange. It’s the easy way to sell your car, all from your phone, with home collection and quick payment. Job done. Why choose Motorway? On average, sellers get £1,600 more than part exchange* You get a great price – 84% beat market price** 8,000+ verified dealers in our network - that’s two thirds of the UK market Fast, fair and no fuss 1 million people have used Motorway to help sell their car A car sold every 2 minutes Rated ‘Excellent’ with 100,000+ Trustpilot reviews How it works Trying to figure out how to sell your car – and get your highest offer? Motorway takes care of that for you. Step 1: Get an instant valuati…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are Motorway: Sell Your Car's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Motorway: Sell Your Car runs a light set with one background colour (#FCFCE4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #FCEC74, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.