Sampled from 6 of 올웨이즈 - 팀구매로 초특가 쇼핑's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F4F4F4 bg
#D6D6D6
#FC343C accent
#111111 text
Reading the caption text from the screenshots in your browser…
함께 모여 만드는 짜릿한 가격, 올웨이즈입니다. 올웨이즈는 팀구매로 이전에 없던 초특가로 쇼핑을 하실 수 있는 플랫폼입니다. - 팀구매시 전 품목을 파격적인 할인가에 구매하실 수 있어요. - 올웨이즈는 365일 모든 상품이 무료배송이에요. - 가장 믿을 수 있는 친구들과 구매 및 리뷰를 쉽게 공유할 수 있어요. - 팀구매 SNS 공유 버튼으로 손쉽게 팀구매를 공유하고 성공시킬 수 있어요.
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are 올웨이즈 - 팀구매로 초특가 쇼핑's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: 올웨이즈 - 팀구매로 초특가 쇼핑 runs a light set with one background colour (#F4F4F4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #FC343C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.