Sampled from 6 of SEPHORA: Maquiagem e Perfumes's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#E4A484 accent
#111111 text
Descubra o Universo da Beleza com o App Sephora Brasil! Tenha acesso exclusivo ao melhor do universo da beleza diretamente no seu celular. O App da Sephora Brasil oferece uma experiência de compra única, com uma seleção incrível de perfumes importados, maquiagens, skincare e produtos para cabelo das marcas mais renomadas do mundo. Benefícios Exclusivos do App: • Cupom de Primeira Compra: Baixe o app e garanta um desconto especial de 10% OFF na sua primeira compra usando o cupom: APPSEPHORA10 • Lançamentos Exclusivos: Seja a primeira a conhecer e adquirir os produtos mais aguardados do mercado. Acompanhe as tendências e garanta seus itens de desejo antes de todo mundo. • Brindes e Promoções Exclusivas: Desfrute de brindes especiais e promoções exclusivas em suas compras realizadas pelo app. • Frete Grátis em Todas as Compras: Receba seus produtos favoritos no conforto da sua casa,…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 7 screenshots above are SEPHORA: Maquiagem e Perfumes's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: SEPHORA: Maquiagem e Perfumes runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #E4A484, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.