Sampled from 6 of FarmaIAPOS's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#34ACB4 accent
#111111 text
Reading the caption text from the screenshots in your browser…
Esta aplicación móvil le permite a los afiliados a la obra social provincial IAPOS administrar la relación con el consumo de los medicamentos de todo el grupo familiar. Puede realizar reserva de medicamentos en las farmacias y realizar un seguimiento de la compra del mismo como así también consultar la cobertura que la obra social le brinda sobre los medicamentos. Durante las campañas de vacunación puede realizar la reserva del turno para la aplicación de la misma en su farmacia de afinidad o cualquier otra del sistema.
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are FarmaIAPOS's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: FarmaIAPOS runs a light set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #34ACB4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.