Sampled from 4 of Simly: eSIM Travel Data Plans's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#049CE4 bg
#27A9E7
#FC9C04 accent
#FFFFFF text
Tired of paying sky-high roaming charges while traveling? Say goodbye to those pesky fees with Simly, affordable eSIM plans starting at just $1/GB! What is an eSIM? An eSIM is a digital SIM card built directly into your phone. No physical card needed. With eSIM technology, enjoy seamless international roaming and hassle-free mobile data anywhere you go. Who is Simly for? Simly is perfect for travelers heading to Turkey, Europe, UK or Asia. Pilgrims performing Umrah or Hajj in Saudi Arabia. Digital nomads who need reliable data abroad. Families sharing a hotspot on the go. Business travelers who cannot afford to be offline. Why choose Simly? 1. Prepaid data plans from $1/GB — no contracts, no commitments 2. No hidden costs and no roaming fees 3. Direct connections to local telco providers in every country 4. One eSIM for local, regional, and global plans 5. Keep your original SIM acti…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 7 screenshots above are Simly: eSIM Travel Data Plans's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Simly: eSIM Travel Data Plans runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #049CE4) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #FC9C04, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Travel apps approach the same problem? Browse more Travel apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.